Cal Coastal SBDCServing Monterey and San Benito Counties.
Helping Your Business Start, Grow and Succeed

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Partner Event: Score:Your Marketing Roadmap Content, Publicity and Personal Branding

Tuesday, August 2, 2022 - 10:00am to 11:00am

Join SCORE and small business expert and entrepreneur Ramon Ray for part 3 of our 4 part series. We'll take you through the ultimate marketing essentials you will need for your business to be a success.

Workshop 3: Content, Publicity and Personal Branding.

Ramon will show you how to integrate content marketing, publicity and personal branding to grow your business. You’ll see how you can leverage these three pillars in your marketing tool book.

In this webinar you will learn:

  • How to use content to build trust with your audience.
  • How to enhance the credibility of your brand using publicity.
  • How to start and build a personal brand.
  • Why a community of fans is often more important than a sale.

Presenter: Ramon Ray


Ramon Ray is an entrepreneur who has started four companies and sold two of them. He's the founder of and entrepreneur in residence at Oracle NetSuite. His latest book, "Celebrity CEO", is the playbook to building a strong personal brand.

Ramon's interviewed President Obama, testified to Congress, and loves working with SCORE to inspire and educate small business owners.

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Funded in part through a Cooperative Agreement with the U.S. Small Business Administration and a Grant with the Governor’s Office of Business and Economic Development. All opinions, conclusions, and/or recommendations expressed herein are those of the author(s) and do not necessarily reflect the views of the SBA or the Governor’s Office of Business and Economic Development. Reasonable accommodations for persons with disabilities will be made if requested at least two weeks in advance. Contact the California SBDC closest to you.