Cal Coastal SBDCServing Monterey and San Benito Counties.
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Connect 21

Thursday, November 11, 2021 - 6:30am to 12:00pm
Price: 
FREE
Thu Nov 11  
8:30 AM
 
8:30 AM - 8:50 AM CST / 6:30 AM - 6:50 AM Your local time   (20 Min)
 
Host Cielene Aleksejus  and Thryv's VP of Client Success Grant Freeman welcome you back to Day 2 of Connect21 and discuss how consumers expect you to do business in 2021 and beyond.
8:50 AM
 
8:50 AM - 9:20 AM CST / 6:50 AM - 7:20 AM Your local time   (30 Min)
 
BROADCAST

Starts 2 min before the session time

Join our Thryv experts as they discuss using software to communicate with customers. Whether it is a one-on-one conversation, an announcement through email or text messaging, or social posting, Thryv makes it easier to do business and be easier to do business with.
 
 
8:50 AM - 9:20 AM CST / 6:50 AM - 7:20 AM Your local time   (30 Min)
 
BROADCAST

Starts 2 min before the session time

Join our Thryv experts as they discuss ways to ensure financial stability from using Google My Business enhancements to payment processing.  Find ways to be easier to do business with.
 
 
8:50 AM - 9:20 AM CST / 6:50 AM - 7:20 AM Your local time   (30 Min)
 
BROADCAST

Starts 2 min before the session time

Join our Thryv experts on a client journey from scheduling their first appointment through payment and asking for a review.  See how Thryv makes it easier to do business and create loyal customers.
 
 
8:50 AM - 9:20 AM CST / 6:50 AM - 7:20 AM Your local time   (30 Min)
 
BROADCAST

Starts 2 min before the session time

There’s no better time to reclaim your time. Learn to manage your staff and customers with the online calendar, and optional online appointment booking tools.
 
 
8:50 AM - 9:20 AM CST / 6:50 AM - 7:20 AM Your local time   (30 Min)
 
BROADCAST

Starts 2 min before the session time

Modern consumers expect to pay for services easily and quickly.  See how you can connect payments to your online booking, set up automated memberships and installment plans.  Learn how Thryv Pay helps make it more convenient.
 
 
8:50 AM - 9:20 AM CST / 6:50 AM - 7:20 AM Your local time   (30 Min)
 
BROADCAST

Starts 2 min before the session time

Is the customer experience you provide online living up to their expectations? Learn how to enhance your website with added compelling calls to action to meet these new demands.
 
9:25 AM
 
9:25 AM - 9:55 AM CST / 7:25 AM - 7:55 AM Your local time   (30 Min)
 
BROADCAST

Starts 2 min before the session time

Social media can be seen from many points of view but many see it as a place to push information towards your perceived clients, customers, or patients. The power of social media is in the first word....Social. Being social requires more than information pushing or spending time on the platform you like. 

Are you talking where your customers are listening? Are you talking at them or with them? Learn the true meaning of being social in the digital world in order to build long-lasting organic customers who trust what you say because you have listened to them. This is where you will find the ROI everyone is looking for.

 

 
9:25 AM - 9:55 AM CST / 7:25 AM - 7:55 AM Your local time   (30 Min)
 
Dave Menz decided to invest in his first business in 2010 and bought a laundromat off of Craigslist.  Hear his story about how he became the Laundromat Millionaire.  He has a passion for helping other entrepreneurs and will give you sound advice to help grow your small business regardless of industry.  

His book, "Laundromat Millionaire: The Grit to Elevate An Industry" hits the bookshelves in December.  But, we are giving away 10 autographed copies during this session.   

 
9:25 AM - 9:55 AM CST / 7:25 AM - 7:55 AM Your local time   (30 Min)
 
BROADCAST

Starts 2 min before the session time

Whether you’re a financial person or not, this presentation is critical for your business. Why? Because taxes represents the biggest expense you have in your organization and personally. Minimizing your tax expense will free up capital to invest, hire and save. Knowing the tax breaks and incentives that you can use will help you defer the costs of bringing on great people and growing your business. The recent tax reform legislation is one of the largest changes to the tax code in a while. But that’s just the beginning! You don’t need to be a financial expert to understand this. You just need to know the issues and questions to ask your accountant. That’s what we’ll discuss..
9:55 AM
 
9:55 AM - 10:25 AM CST / 7:55 AM - 8:25 AM Your local time   (30 Min)
 
BROADCAST

Starts 2 min before the session time

Digital accessibility can be an abstract concept for people who do not use assistive technology to navigate the internet. As a result, there are a number of myths about digital accessibility that have become pervasive among website owners and agencies. Ty D’Amore from AudioEye Inc. will talk through a handful of these myths and the actual truths behind them.
 
9:55 AM - 10:25 AM CST / 7:55 AM - 8:25 AM Your local time   (30 Min)
 
BROADCAST

Starts 2 min before the session time

Whether you are just starting out in business or have been running a business for years, the financial statements can be mystifying.  How can you use financial benchmarks to figure out what really matters in the day-to-day running your business and tune out the rest?  How can you use financial benchmarks to help produce a set of reasonable predictions?  Join us for a quick and simple approach to benchmarking.
 
9:55 AM - 10:25 AM CST / 7:55 AM - 8:25 AM Your local time   (30 Min)
 
BROADCAST

Starts 2 min before the session time

Kelly Roach will break down each of the simple steps and proven strategies to take your team from 0 to hero. This talk is relevant for business owners at any age or stage that want to improve the profitability and performance of their team. If you are a small business owner or entrepreneur that is burnt out, exhausted, stretched too thin trying to do it all....this is for you. Kelly teaches you a systematic way to create a championship team invested, capable and competent to help you achieve your big mission, vision and goals. If you lead people and want to produce more profit with and through them, then this is your solution.
 
10:30 AM
 
10:30 AM - 11:00 AM CST / 8:30 AM - 9:00 AM Your local time   (30 Min)
 
We talk with Fort Worth, Texas based  Jonathan Morris about his rise from local entrepreneur to host of Magnolia Network's "Self-Employed". Hear his own personal stories about opening a barbershop (he's not a barber!) and a boutique hotel (during a pandemic!) and how he is inspired by other small business owners and the city he calls home.
11:00 AM
 
11:00 AM - 11:30 AM CST / 9:00 AM - 9:30 AM Your local time   (30 Min)
 
Join us over on the Slack Community to network and chat about today's sessions!  Find out more here.

More details to come the day of the event!

 
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Funded in part through a Cooperative Agreement with the U.S. Small Business Administration and a Grant with the Governor’s Office of Business and Economic Development. All opinions, conclusions, and/or recommendations expressed herein are those of the author(s) and do not necessarily reflect the views of the SBA or the Governor’s Office of Business and Economic Development. Reasonable accommodations for persons with disabilities will be made if requested at least two weeks in advance. Contact the California SBDC closest to you.