Cal Coastal SBDCServing Monterey and San Benito Counties.
Helping Your Business Start, Grow and Succeed

Our ever-expanding pre-recorded webinar series provides a great selection of expert insights to help you with your business. 

To view On-Demand videos, please follow the instructions to register for free access. To learn about upcoming workshops, webinars and videos, visit our Calendar and sign up for our newsletter

Search Engine Optimization

Come find out how Google works, on the inside. We will be taking a deep dive into the technical infrastructure that powers Google Search, Google Docs, Android, Google Cloud, and several other billi...

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Google Adwords

Google Adwords allows small businesses to leverage the power of Google to promote their companies, and one of the most powerful ad types is AdWords. Join Steve Burnside in our crash course and disc...

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Reach Customers Online with Google

Learn how your business can be found online with Google. This workshop explains how Google Search works and how you can improve a website's visibility with Search Engine Optimization (SEO). The ses...

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Coffee and Conversation with PLATESCRAPE

From realizing a need to raising the necessary capital, we discuss the challenges startup companies face and how to navigate and overcome them from a grassroots entrepreneur. We also cover manufact...

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Make Your Website Work for You

In this presentation, learners will discover how to create a search-friendly website that drives user action and supports their goals. Whether launching a new website or sprucing up an old one, thi...

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What Your Business Needs to Avoid on Social Media!

This Webinar Will Cover the Biggest Mistakes That Businesses Make On Social Media Including:

  • Not having a game plan or strategy
  • Forgetting...
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Are Your Ads and Promos Delivering Results?

As business returns to normal-ish, it's more important than ever that your ads and promotions grab eyeballs and make people take action. Learn key principles of advertising design for layout, copy,...

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Social Media 101

Join us on this webinar to learn:

  • Why Social Media
  • Paid VS organic reach
  • What your strategy should be & why
  • Basic overview of most popular platforms and...
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Branding for Social Media

Join us on this webinar to learn:

  • Who is my target audience
  •  Tone and Voice- culture, what resonates with customers
  • Visuals and importance
  • Basic set up on ne...
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Menu Marketing Made Easy- Segment 3

The Menu Mastery Webinar Series presented by Tom Bruce of Central Coast Food and Beverage.

The webinar series will include three segments:

Segment 1- The A-Z of Menu Mastery

Se...

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Funded in part through a Cooperative Agreement with the U.S. Small Business Administration and a Grant with the Governor’s Office of Business and Economic Development. All opinions, conclusions, and/or recommendations expressed herein are those of the author(s) and do not necessarily reflect the views of the SBA or the Governor’s Office of Business and Economic Development. Reasonable accommodations for persons with disabilities will be made if requested at least two weeks in advance. Contact the California SBDC closest to you.