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Every single business needs a business plan no matter where they decide to set up shop. For businesses in the middle or a large city and businesses in small rural towns, Census Bureau data can be invaluable to understanding the ins and outs of customers, competitors, and markets. This webinar provides a brief introduction of some key Census Bureau programs and concepts, as well as a demonstration of Census Business Builder (CBB), a very easy-to-use tool that helps those looking to start or grow their business. The Census Business Builder tool allows users to easily compile the data needed into a report, which can be used in a business plan.