Cal Coastal SBDCServing Monterey and San Benito Counties.
Helping Your Business Start, Grow and Succeed

Visit the Cal Coastal SBDC Calendar

Want to know what's going on of interest to area small businesses?  Cal Coastal SBDC's calendar of events has a huge variety of topics. Watch for our Program Manager on Facebook, Twitter , LinkedIn and Instagram to give you a rundown via video.

Posted on: Thursday, February 24, 2022 - 1:33pm

100 episodes and counting: CSUB business webinars 'rare and credible source of timely, easily understood information'

Modesty always looks better on heroes than boastfulness, and so it's to the credit of Bakersfield small-business counselor Kelly Bearden when he downplays his own role as a reason why the weekly webinar he hosts has become a lifeline to entrepreneurs during the pandemic....

Posted on: Tuesday, February 15, 2022 - 7:03pm

$2,500 for Eligible Kern County Microbusinesses

Want to find out if your business is eligible for Kern County’s microbusiness relief grant program?

Posted on: Sunday, February 6, 2022 - 6:01pm

Microbusinesses targeted in latest round of pandemic aid

CSU Bakersfield SBDC director Kelly Bearden is in interviewed in the article, “Microbusinesses targeted in latest round of pandemic aid,” published in The Bakersfield Californian, 1/29/2022 ...

Posted on: Saturday, January 29, 2022 - 3:49pm

FREE WEBINAR: Boost Your Business

L O O K I N G F O R WAYS TO IMPROVE REVENUES AND PROFITS WITHOUT BREAKING YOUR BUDGET?

Posted on: Thursday, January 20, 2022 - 1:26pm

7 Business Trends to Watch for in 2022

From travel to technology, 2022 is shaping up to be an interesting year. DECA Direct reports that there are 10 key business trends that will influence companies during the upcoming year. The following is adapted from their article.

Posted on: Thursday, January 6, 2022 - 11:50am

Hiring Your Workforce with Confidence

Free event: Learn about Paid Family Leave Grant and CalSavers retirement program for a modern economy.

Wednesday, December 8, 2021 at 10:00am PT

Posted on: Friday, November 19, 2021 - 11:49am

Two Digital Marketing Tools You Can Use

The digital marketing world keeps on evolving. 2021 has revealed several key factors that if you're not using them in your marketing, it may put you at a disadvantage vs. your competitors. Here are two you can use:

Posted on: Monday, November 1, 2021 - 12:52pm

What you Need to Know about Gen Z & Millennials Shoppers

Millennials, move over. A new generation is in the pipeline. According to an insightful article by The Fulfillment Lab, this year, the youngest Millennials will turn 26, while the oldest Gen Zers will turn 25.

Posted on: Friday, October 8, 2021 - 12:14pm

B2B Marketing to Millennials

B2B Marketing to Millennials revolves around technology. First, it's important to realize that today's decision makers are more likely to be Millennials than Gen X or Baby Boomers. With the generation's leading edge now in its early 40s, many are in management positions.

Posted on: Thursday, September 23, 2021 - 3:30pm

English French German Italian Portuguese Russian Spanish

Funded in part through a Cooperative Agreement with the U.S. Small Business Administration and a Grant with the Governor’s Office of Business and Economic Development. All opinions, conclusions, and/or recommendations expressed herein are those of the author(s) and do not necessarily reflect the views of the SBA or the Governor’s Office of Business and Economic Development. Reasonable accommodations for persons with disabilities will be made if requested at least two weeks in advance. Contact the California SBDC closest to you.